2024

Your imagination destroys your beauty

Entrant Company

Gulf Health Council

Category

Social Media - Public Health

Client's Name

Gulf Health Council

Country / Region

Saudi Arabia

In response to this need for awareness, the Gulf Health Council (GHC) launched the first campaign in the GCC region

Focusing on BDD to raise awareness about the disorder under the title (Your imagination destroys your beauty)



It takes 10 to 15 years for the disorder to be diagnosed when symptoms become more severe.



Studies have shown that 1 in every 50 individuals is diagnosed with Body Dysmorphic Disorder (BDD), but diagnosis rates remain low.



Body Dysmorphic Disorder: is a psychological disorder categorized as obsessive-compulsive disorder (OCD), causing individuals to have a distorted mental image of their appearance, obsessing over one or more perceived flaws, even if it is minor or invisible to others.

Credits

Wasfah
Video, Commercial & Film
2024
Cold-EEZE

Entrant Company

V-ROK Communications Network

Category

Video, Commercial & Film - Viral

Country / Region

India

Video, Commercial & Film
2024
Endwarts

Entrant Company

V-ROK Communications Network

Category

Video, Commercial & Film - Animation

Country / Region

India

Marketing Campaign
2024
Urgency

Entrant Company

BVK

Category

Marketing Campaign - Branding Strategy Campaign

Country / Region

United States

Achievement of the Year
2024
Preet Kukreja: A Paradigm of Public Health Excellence and Innovation

Entrant Company

St. John's Episcopal Hospital

Category

Achievement of the Year - Healthcare Leadership Awards of the Year

Country / Region

United States