2024

SFC Self ProMoletion Campaign

Entrant

SFC Group

Category

Marketing Campaign - Self Promotion

Client's Name

N/A

Country / Region

United States

Competition among healthcare marketing agencies is intense and standing out requires innovative and creative marketing strategies. We've demonstrated our expertise over the past 5 years through award-winning work for clients. But it was time to put our acumen to work marketing ourselves. And what better way to to do that than a campaign with a dual purpose - raising awareness around a common and deadly disease while highlighting our healthcare expertise and bold creative.



Other agencies are mired by a maze of processes and hierarchical hoops. We're nimble enough to seamlessly create a host of materials, including a website, in record time. Tongue-in-cheek copy paired with "less-than-beautiful" graphics are ideal for demonstrating the ugliness of melanoma in both print and digital materials. Digestible chunks of information on ABCDEs of assessing moles keep content focused and memorable.

Credits

Executive Creative Director and Art Director
Brian Zandman
Copywriter
Jennifer Fry Devault
Website
2024
The STRIVE community-of-care initiative, Healthcare Awards Winner

Entrant

Med Learning Group

Category

Website - Educational / Training

Country / Region

United States

Video, Commercial & Film
2024
ADHD in Intellectual Disability, Healthcare Awards Winner

Entrant

Synima

Category

Video, Commercial & Film - Animation

Country / Region

United Kingdom

Social Media
2024
Your imagination destroys your beauty, Healthcare Awards Winner

Entrant

Gulf Health Council

Category

Social Media - Public Health

Country / Region

Saudi Arabia

Video, Commercial & Film
2024
Dry Eye Disease & TL-925 MOA, Healthcare Awards Winner

Entrant

Cognition Studio, Inc.

Category

Video, Commercial & Film - Medical

Country / Region

United States