2024

SFC Self ProMoletion Campaign

Entrant

SFC Group

Category

Marketing Campaign - Self Promotion

Client's Name

N/A

Country / Region

United States

Competition among healthcare marketing agencies is intense and standing out requires innovative and creative marketing strategies. We've demonstrated our expertise over the past 5 years through award-winning work for clients. But it was time to put our acumen to work marketing ourselves. And what better way to to do that than a campaign with a dual purpose - raising awareness around a common and deadly disease while highlighting our healthcare expertise and bold creative.

Other agencies are mired by a maze of processes and hierarchical hoops. We're nimble enough to seamlessly create a host of materials, including a website, in record time. Tongue-in-cheek copy paired with "less-than-beautiful" graphics are ideal for demonstrating the ugliness of melanoma in both print and digital materials. Digestible chunks of information on ABCDEs of assessing moles keep content focused and memorable.

Credits

Executive Creative Director and Art Director
Brian Zandman
Copywriter
Jennifer Fry Devault
Video, Commercial & Film
2024
J-BRAIN CARGO | JCR Pharmaceuticals, Healthcare Awards Winner

Entrant

3DforScience

Category

Video, Commercial & Film - Animation

Country / Region

Spain

Video, Commercial & Film
2024
Endwarts, Healthcare Awards Winner

Entrant

V-ROK Communications Network

Category

Video, Commercial & Film - Animation

Country / Region

India

Video, Commercial & Film
2024
Endwarts, Healthcare Awards Winner

Entrant

V-ROK Communications Network

Category

Video, Commercial & Film - Video / Others___

Country / Region

India

Achievement of the Year
2024
Preet Kukreja: A Paradigm of Public Health Excellence and Innovation, Healthcare Awards Winner

Entrant

St. John's Episcopal Hospital

Category

Achievement of the Year - Healthcare Leadership Awards of the Year

Country / Region

United States