2023

BlueSky Logo

Entrant

bohan

Category

Advertising - Logo

Client's Name

BlueCross BlueShield of Tennessee

Country / Region

United States

Launched in 2021, BlueSky Institute is a partnership between BlueCross BlueShield of Tennessee (BCBST) and East Tennessee State University (ETSU). While maintaining BCBST branding, the BlueSky logo was designed to bring together technology, healthcare, and community.



BlueSky Institute students take classes at the BCBST headquarters in Chattanooga, where they work on real-world projects and are mentored by BlueCross technology team members. Qualified graduates can earn a job offer from BlueCross upon successful completion of the program.

Website
2023
Health Equity, Healthcare Awards Winner

Entrant

bohan

Category

Website - Corporate Social Responsibility

Country / Region

United States

Marketing Campaign
2023
Goshen Health Cervical Cancer Awareness Campaign , Healthcare Awards Winner

Entrant

SFC Group

Category

Marketing Campaign - Integrated Marketing Campaign

Country / Region

United States

Advertising
2023
#AfterMyShot, Healthcare Awards Winner

Entrant

Zenith

Category

Advertising - COVID-19-Related

Country / Region

Canada

Video, Commercial & Film
2023
HerediGene, Healthcare Awards Winner

Entrant

Faktory

Category

Video, Commercial & Film - Medical

Country / Region

United States