2023

BlueSky Logo

Entrant

bohan

Category

Advertising - Logo

Client's Name

BlueCross BlueShield of Tennessee

Country / Region

United States

Launched in 2021, BlueSky Institute is a partnership between BlueCross BlueShield of Tennessee (BCBST) and East Tennessee State University (ETSU). While maintaining BCBST branding, the BlueSky logo was designed to bring together technology, healthcare, and community.

BlueSky Institute students take classes at the BCBST headquarters in Chattanooga, where they work on real-world projects and are mentored by BlueCross technology team members. Qualified graduates can earn a job offer from BlueCross upon successful completion of the program.

Future Innovation Design
2023
CABL™ HEALTH, Healthcare Awards Winner

Entrant

ADAPT (Adapt Fit Pty Ltd)

Category

Future Innovation Design - Therapy / Rehab

Country / Region

Australia

Video, Commercial & Film
2023
HerediGene, Healthcare Awards Winner

Entrant

Faktory

Category

Video, Commercial & Film - Medical

Country / Region

United States

Advertising
2023
2023 UPMC Health Plan Welcome Waves Email, Healthcare Awards Winner

Entrant

UPMC Health Plan, Insurance Services Division

Category

Advertising - Digital / Online

Country / Region

United States

Marketing Campaign
2023
UPMC Health Plan UPMC for You 2023 Medicaid Marketing Campaign, Healthcare Awards Winner

Entrant

UPMC Health Plan, Insurance Services Division

Category

Marketing Campaign - Communications Campaign

Country / Region

United States