2023
Entrant
Category
Client's Name
Country / Region
Launched in 2021, BlueSky Institute is a partnership between BlueCross BlueShield of Tennessee (BCBST) and East Tennessee State University (ETSU). While maintaining BCBST branding, the BlueSky logo was designed to bring together technology, healthcare, and community.
BlueSky Institute students take classes at the BCBST headquarters in Chattanooga, where they work on real-world projects and are mentored by BlueCross technology team members. Qualified graduates can earn a job offer from BlueCross upon successful completion of the program.
Entrant
ADAPT (Adapt Fit Pty Ltd)
Category
Future Innovation Design - Therapy / Rehab
Country / Region
Australia
Entrant
Faktory
Category
Video, Commercial & Film - Medical
Country / Region
United States
Entrant
UPMC Health Plan, Insurance Services Division
Category
Advertising - Digital / Online
Country / Region
United States
Entrant
UPMC Health Plan, Insurance Services Division
Category
Marketing Campaign - Communications Campaign
Country / Region
United States