2024

SFC Self ProMoletion Campaign

Entrant

SFC Group

Category

Advertising - Self-promotion

Client's Name

N/A

Country / Region

United States

Competition among healthcare marketing agencies is intense and standing out requires innovative and creative marketing strategies. We've demonstrated our expertise over the past 5 years through award-winning work for clients. But it was time to put our creative acumen to work marketing ourselves. And what better way to do that than a campaign with a dual purpose-raising awareness around a common and deadly disease while highlighting our healthcare expertise and bold creative.

Other agencies are mired by a maze of processes and hierarchical hoops. We're nimble enough to seamlessly create a host of materials including a website, in record time. Tongue-in-cheek copy aired with "less-than-beautiful" graphics are ideal for demonstrating the ugliness of melanoma in both print and digital materials. Digestible chunks of information on the ABCDEs of assessing moles keep content focused and memorable.

Credits

Executive Creative Director and Art Director
Brian Zandman
Copywriter
Jennifer Fry Devault
Website
2024
THRIVE - Neuroscience Community of Care, Healthcare Awards Winner

Entrant

Med Learning Group

Category

Website - Educational / Training

Country / Region

United States

Technology Solutions
2024
Technology Professional of the Year, Healthcare Awards Winner

Entrant

Dr Rajeev Kumar Arora

Category

Technology Solutions - Software Development Solution

Country / Region

United States

Video, Commercial & Film
2024
Innovation for the future - TUD|Excite, Healthcare Awards Winner

Entrant

AVANGA Filmproduktion GmbH & Co. KG

Category

Video, Commercial & Film - Technology / Science

Country / Region

Germany

Marketing Campaign
2024
Stop Wrestling with Spine Robots, Healthcare Awards Winner

Entrant

Elevate Healthcare

Category

Marketing Campaign - Product Launch

Country / Region

United States