2024

Ophthalmic Sustainability

Entrant

Alexander & Turner Inc. Medical Illustration Studio

Category

Advertising - Illustration / Graphic

Client's Name

Eyenet, American Academy of Ophthalmology

Country / Region

United States

A fantastical imagining of the greening of ophthalmology which strives to reduce the amount of discarded packaging, disposables and single-use items used in surgery. Uplifting and hopeful, the illustration depicts a lush, fresh and burgeoning botanical environment flourishing around an heroic eye. The eye itself is fantastical, with a conjunctiva (the covering of the globe) made of Michelangelo's white dolomite marble. In contrast to the cracked marble, the iris is glowing as if illuminated from energy within. Cover and inside lead article of EyeNet, the journal of the American Academy of Ophthalmology, and promotional usage for their 2023 annual meeting.

Credits

Illustrator, Alexander & Turner Medical Illustration Studio
Cynthia Turner
Art Director, EyeNet Magazine
Carey Ballard
Video, Commercial & Film
2024
Learn about pediatric lupus nephritis, Healthcare Awards Winner

Entrant

American Kidney Fund

Category

Video, Commercial & Film - Educational

Country / Region

United States

Website
2024
Kidney Health for All™, Healthcare Awards Winner

Entrant

American Kidney Fund

Category

Website - Microsite

Country / Region

United States

Interior Design
2024
Boston Scientific Institute for Advancing Science, Healthcare Awards Winner

Entrant

Unispace

Category

Interior Design - Institutional / Educational

Country / Region

Spain

Website
2024
novoMEDLINK, Healthcare Awards Winner

Entrant

Toolhouse

Category

Website - Pharmaceuticals

Country / Region

United States