2026

WOAO Freeze-Dried Fish Oil Pearls

Entrant

Hangzhou Runjing Biotechnology Co., Ltd.

Category

Marketing Campaign - Health Campaign

Client's Name

Country / Region

China

Addressing the industry-wide pain points of traditional pet fish oil—namely, pungent odors, susceptibility to oxidation, and feeding difficulties—WOAO Freeze-Dried Bursting Bead Fish Oil breaks through the physical limitations of conventional liquid drops and softgels with a globally pioneering "freeze-dried + bursting bead" dual-phase structure. This product flawlessly integrates pharmaceutical-grade, ultra-high-purity fish oil with natural fresh meat, providing companion animals with a "zero-burden, high-absorption" next-generation health solution. WOAO has developed an exclusive dual freshness-locking technology combining "low-temperature microencapsulation" and "vacuum freeze-drying." Internally, the fish oil is encapsulated by a food-grade double-layer membrane to form a "bursting bead," thoroughly isolating it from oxygen to achieve zero oxidation and permanently lock in the fishy odor. Externally, it is coated with chicken freeze-dried at -40°C, preserving over 95% of its protein and nutritional bioactivity. The rounded, spherical design, approximately 1 cm in diameter, perfectly accommodates the oral structure of cats and dogs, creating an exceptional palatability with a "crispy exterior and rich interior." The product strictly adheres to the principles of being 100% natural and fully traceable. The core utilizes non-GMO anchovies sourced from the pristine deep seas of Peru. Refined through molecular distillation, the rTG-form fish oil achieves an Omega-3 purity exceeding 97% and has earned the prestigious IFOS 5-star certification. Supplemented with lecithin and biotin (Vitamin B7), it achieves a dual-action synergy of anti-inflammation and coat enhancement. The outer layer consists of traceable, human-grade white-feathered chicken. The entire formula features zero preservatives, zero artificial attractants, and zero grains, making it exceptionally friendly to pets of all life stages and those with sensitive gastrointestinal tracts. Empirical data from over 200 test subjects reveals an active ingestion rate of 96%, thoroughly ending the pain point of "forced medication." After 4 weeks of continuous use, 92% of the pets showed a significant improvement in coat smoothness. For pet owners, the "pop and feed" single-dose design eliminates the hassle of snipping and squeezing, achieving a truly clean, precisely measured, and mess-free feeding process.

Social Media
2026
My LOPD Turning Point, Healthcare Awards Winner

Entrant

Precision AQ

Category

Social Media - Storytelling

Country / Region

United States

Social Media
2026
Faces of Innovation: Celebrating the People Behind Surgical Progress , Healthcare Awards Winner

Entrant

Asensus Surgical

Category

Social Media - Employee Engagement

Country / Region

United States

Advertising
2026
Immunity Bio | Anktiva | Vehicle wraps, Healthcare Awards Winner

Entrant

SFC Group

Category

Advertising - Vehicle Graphics

Country / Region

United States

Branded Content
2026
DR.PRODAILY™  C3PRO   CURVE-3™, Healthcare Awards Winner

Entrant

DR.PRODAILY (Shanghai) Trading Co., Ltd.

Category

Branded Content - Supplement

Country / Region

China